Setup Guide TikTok Pixel lets you measure how TikTok visitors interact with your site. You will set this up yourself , then provide us with your Pixel ID so we can install it on your website.
Create Business Account Create Pixel Check Pixel Status What We Need From You Set up TikTok Business Manager Go to TikTok Business Center . Click Create Account . Name it after your show (e.g., "Tell Family Lights"). Use your main show email for ownership. Generate a new Pixel In TikTok Business → open Events Manager . Click + Create Pixel . Name it after your show. Choose “Manual Install” (we’ll handle embedding). Confirm your Pixel is ready Copy the Pixel ID from Events Manager. Status will show “Unverified” until it’s installed on your site. Once installed, TikTok will flip to “Active” after a page view. Copy this into your Premium Setup Form Your TikTok Pixel ID (usually 20–22 digits). Confirmation you see it listed in Events Manager. Optional: Any custom events you created (e.g., “Schedule Clicked”). 
